February Feature Project – Subway

février 15, 2017

With 44,834 locations in 112 countries, Subway has about 8,000 more stores than McDonald’s. This proliferation has come to pass, in both cases, because these companies deliver a consistent, quality product that consumers want.

Fusion Stone is relevant to this level of success in at least two ways.

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Fusion Stone Great Lakes Carbon was chosen for the prominent vertical bands on this Subway store, certainly for the undeniable great looks, but just as much for the quality and lifetime guarantee. A retail business wants the appearance of its location to be neat, appealing and a reflection of the product quality that it offers. Fusion Stone will retain its structural integrity and maintenance-free good looks for a lifetime. That’s a significant incentive for a business.

It is of even greater significance for multi-unit or franchise businesses that wish to make the same high quality impression across several locations. Fusion Stone veneer provides this advantage and at a fraction of the cost of traditional stone. There are also multiple styles and colours to choose from that are impressive on their own or work as a stunning compliment to other building materials is in the case of this Subway store.

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You can absolutely rely upon the consistency of Fusion Stone in terms of quality and colour. Because every piece of Fusion Stone is manufactured at a single location and its stone components are derived from a single source, consistency is guaranteed – for the life of the product.

Not only is the colour consistent batch to batch but is also consistent throughout the body of the product so that any scratching or wear that may occur over time will only reveal more of the same beautiful, original colour.

So, just like Subway and McDonald’s, Fusion Stone’s claim to success and fame relies upon the two crucial and enduring qualities that consumers always look for and respond to – Quality and Consistency.

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And remember, Fusion Stone is available in two distinct profiles and comes in multiple colours. It is maintenance-free, guaranteed for life, and available at over 1,500 building supply retailers across Canada.

Watch for our next feature project in March.

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